It looks like the music industry has figured out a new way to piss off fans.
Suretone Records, a label distributed by the Universal Music Group, plans to start distributing video files featuring popular acts like Weezer and new bands like Drop Dead Gorgeous on file-sharing networks.
The music videos will not be wrapped in protective software to limit copying. Instead, they’ll be incomplete.
Users who download them will see half the video and then will be directed to the label’s Web site to watch an ad-supported complete version.
The industry has been dabbling with unprotected content, allowing the sale of songs from artists like Norah Jones, Jessica Simpson and Jesse McCartney on Yahoo and other sites. However, distributing incomplete videos seems like it will just anger fans and drive them to sites that offer complete downloads.
via New York Times
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